SPARKcon is funded in part by the City of Raleigh based on recommendations of the Raleigh Arts Commission. This project is supported by the United Arts Council of Raleigh and Wake County, with funds from the United Arts Campaign and the North Carolina Arts Council, an agency funded by the state of North Carolina and the National Endowment for the arts. This project was supported by the N.C. Arts Council, a division of the Department of Cultural Resources.


OVERVIEW

SPARKcon is an open source, interdisciplinary, creativity festival held annually in Downtown Raleigh. SPARKcon offers a platform for creative people to showcase their talents in 15 different categories, including theater, dance, visual art, tech, film, literature, and so much more! This platform is open to everyone because the festival is planned from the bottom up, putting creative people in charge. Through trainings and hands-on experience, VAE’s staff and the festival’s volunteer leadership team help creative people raise funds for, think through the logistics of, and produce their creative ideas using SPARKcon and its built-in audience. VAE Raleigh produces SPARKcon, but does not curate the talent or dictate what creativity is appropriate for the festival. VAE staff works FOR the artists, enabling them to use SPARKcon’s footprint and resources to explore their most experimental and exciting ideas.

AUDIENCE

65,000+ people attend SPARKcon each year. Our community is very creative, diverse, highly educated, and from across the Southeast region. The core demographic is the urban creative class, including both young professionals employed in the tech sector and families with a keen interest in downtown and the arts community. More than 50% of our attendees fall in the 25-44-year-old range.

TRACK RECORD

In its 11-year history, SPARKcon has successfully:

  • Trained and empowered 680 + SPARKcon organizers to become new community leaders
  • Launched artist run businesses like AcroEntertainment, Cirque de Vol Studios, and Imagine Circus
  • Showcased performances by and exhibited the work of more than 14,000 creative individuals
  • Engaged hundreds of thousands of local citizens to support and appreciate creative talent in the Triangle
  • Expanded the careers of artists involved in the festivals by opening the door to museum exhibitions, gallery representation, concerts, touring contracts, and retail opportunities.
  • Facilitated city design sessions to envision a new concept of an artistic centerpiece for Raleigh and helped design City Plaza to become a “flexible platform” for future artists
  • Engaged citizens to create a “Raleigh 360” vision of what support for local businesses and talent should look like, eventually informing such efforts as Shop Local Raleigh
  • Represented SPARKcon as a national model of grass-roots revitalization in venues across the country - including major efforts in Memphis and New Orleans
  • Included thousands of Wake County Students as artists and sent teaching artists into 30+ schools.

INFERNO PRESENTING SPONSOR - $50,000

EVENT PRESENCE

  • SPARKcon will reserve a 20’x20’ or similar sized space for your business’ very own creative display or programming. Use this space and time to connect with the SPARKcon audience or to empower your team to put together their own creative display
  • Opportunity for a behind the scenes tour with SPARKcon talent for your VIPs
  • Twelve reserved seats at both the fashionSPARK fashion show and the circusSPARK fire showcase
  • Literature distribution at SPARKcon information hub and at indoor venues

ONLINE RECOGNITION

  • Logo lockup recognition on all pages of SPARKcon.com
  • Logo recognition with link to your site on the SPARKcon.com homepage
  • Logo and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans
  • Recognition in 10 email blasts to 100,000+ SPARKcon fans

PROMOTIONAL RECOGNITION

  • Logo lockup on all SPARKcon materials
  • Logo in print ads in the News and Observer
  • Prominent logo recognition on all printed materials
  • Logo recognition on all calls-for-talent

ON-SITE RECOGNITION

  • Verbal recognition at all 200+ SPARKcon events
  • Logo recognition as temporary tattoos on all SPARKcon staff members (we’re serious!)
  • Logo projection on the side of the Raleigh Marriott City Center and Duke Energy Center for the Performing Arts
  • Prominent Logo Recognition on street signage, tents, information hub, inside host venues, and all digital displays
  • Prominent Logo recognition on SPARKcon printed program and festival map
  • Logo recognition on the Thursday Kick-Off event and fashionSPARK fashion show digital screens
  • Your name boldly listed above two of our artists’ 5’x5’ street painting square OR a street painting space for your team to create their own work to market your company in chalk 

CONTINUED RECOGNITION  

  • Five $1000 Project Seed Grants will be awarded to artists in your company’s name. These projects will be presented at SPARKcon XII and credit will be given to your company throughout life of the project.
  • Credit for presenting four street painting workshops at two Wake County Public Schools, the North Carolina Museum of Art, and Jerry’s Artarama.
     

BLAZE (CITY PLAZA SPONSOR) - $10,000

EVENT PRESENCE

  • SPARKcon will reserve a 20’x20’ or similar sized space on City Plaza for your business’ very own creative display or programming. Use this space and time to connect with the SPARKcon audience or to empower your team to put together their own creative display
  • Opportunity for a behind the scenes tour with SPARKcon talent for your VIPs
  • Eight reserved seats at the fashionSPARK fashion show and the circusSPARK fire showcase
  • Literature distribution at SPARKcon information hub and at indoor venues

ONLINE RECOGNITION

  • Logo recognition with link to your site on the SPARKcon.com homepage
  • Logo and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans
  • Recognition in 4 email blasts to 100,000+ SPARKcon fans

PROMOTIONAL RECOGNITION

  • Logo in print ads in the News and Observer

ON-SITE RECOGNITION

  • Recognition as the City Plaza Sponsor
  • 20’ Logo projection during circusSPARK events
  • Verbal recognition at Thursday Kick-Off event, circusSPARK showcase, and fashionSPARK fashion show
  • Logo recognition as temporary tattoos on all SPARKcon staff members (we’re serious!)
  • Logo recognition on the Thursday Kick-Off event and fashionSPARK fashion show digital screens
  • Name on oversized posters at SPARKcon information hub and all digital displays
  • Prominent Logo recognition on SPARKcon printed program and festival map
  • Your name boldly listed above two of our artists’ 5’x5’ street painting square OR a street painting space for your team to create their own work to market your company in chalk

TORCH $5,000

EVENT PRESENCE

  • SPARKcon will reserve a 10’x20’ space for your very own creative display or programming. Use this space and time to connect with the SPARKcon audience or to empower your team to put together their own creative display
  • Opportunity for a behind the scenes tour with SPARKcon talent for your VIPs
  • Four reserved seats at the fashionSPARK fashion show
  • Literature distribution at SPARKcon information hub and at indoor venues

ONLINE RECOGNITION

  • Logo recognition with link to your site the SPARKcon.com homepage
  • Name/Logo and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans
  • Recognition in 4 email blasts to 100,000+ SPARKcon fans

ON-SITE RECOGNITION

  • Verbal recognition at Thursday Kick-Off event, circusSPARK showcase, and fashionSPARK fashion show
  • Prominent Logo recognition on SPARKcon printed program and festival map
  • Name listed on signage at kick-off event
  • Name on oversized posters at SPARKcon information hub and all digital displays
  • Your name boldly listed above one of our artists’ 5’x5’ street painting square OR a street painting space for your team to create their own work to market your company in chalk

FLARE $2,500+

EVENT PRESENCE

  • SPARKcon will reserve a 10x10’ space for your very own creative display or programming. Use this space and time to connect with the SPARKcon audience or to empower your team to put together their own creative display.
  • Literature distribution at SPARKcon information hub and at indoor venues

ONLINE RECOGNITION

  • Logo recognition with link to your site on the SPARKcon.com homepage
  • Name/Logo and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans
  • Recognition in 4 email blasts to 100,000+ SPARKcon fans

ON-SITE RECOGNITION

  • Prominent Logo recognition on SPARKcon printed program and festival map
  • Name listed on signage at kick-off event
  • Name on oversized posters at SPARKcon information hub
  • Literature distribution at SPARKcon information hub
  • Your name boldly listed above one of our artists’ 5’x5’ street painting square OR a street painting space for your team to create their own work to market your company in chalk

LIGHTER FLUID $1,000+

ONLINE RECOGNITION

  • Name/Logo and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans

ON-SITE RECOGNITION

  • Logo recognition on SPARKcon printed program and festival map
  • Name listed on signage at kick-off event
  • Name on oversized posters at SPARKcon information hub
  • Name listed above a 5’x5’ street painting square

FLAME $750+

ONLINE RECOGNITION

  • Name and link on sponsor page
  • Recognition through SPARKcon and VAE’s Facebook, Twitter, and Instagram to 10,000+ fans

ON-SITE RECOGNITION

  • Name listed on signage at kick-off event
  • Name on oversized posters at SPARKcon information hub 

EMBER $500+

ONLINE RECOGNITION

  • Name and link on the sponsor page

ON-SITE RECOGNITION

  • Name listed on signage at kick-off event
  • Name on oversized posters at SPARKcon information hub

MATCHSTICK $250+

ONLINE RECOGNITION

  • Name and link on the sponsor page

ON-SITE RECOGNITION

  • Name listed on signage at kick-off event 

HEAT $100+

ONLINE RECOGNITION

  • Name on the sponsor page
     

Support SPARKcon
Questions? Ideas? Get in touch with us!
919.828.7834
info@sparkcon.com